Noun compunds and noun phrases

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marketing campaign
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a planned series of activities that involves encouraging people to buy a product or service (Kampania marketingowa)
marketing budget
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the amount of money you have available to spend on advertising (budżet marketingowy)
marketing strategy
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(strategia marketingowa)
market leader
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the company that sells most of a product or service in a particular market (lider na rynku)
market survey
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an examination of what people want to buy, how to communicate with them through advertising, what competitors are doing (badania rynku)
product range
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all the types of products that a company or store sells (zakres produktów)
product features
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important characteristic of something that is manufactured or grown to be sold, usually in large quantities (cechy produktu)
product launch
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the process of introducing a new product for sale for the first time and attracting people's attention to it (Wprowadzenie produktu)
advertising campaign
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a planned series of advertisements that will be used in particular places at particular times in order to advertise a product or service and persuade people to buy it or use it (kampania reklamowa)
advertising agency
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a company that produces advertisements: (Agencja reklamowa)
advertising slogan
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a short easily remembered phrase to persuade people to buy products or services (slogan reklamowy)
brand awareness
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knowledge of the name of a company and the products it sells (świadomość marki)
brand image
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a set of features and ideas that customers connect in their minds with a particular product or brand (wizerunek marki)
brand loyalty
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the habit of always buying a product with the same name, made by the same company (lojalność wobec marki)
sales figures
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the value or amount of the total sales of an industry's or company's products for a particular period (wyniki sprzedaży)
sales forecast
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a statement of what the amount or value of a company's sales is likely to be in the future, based on information available now about the market, past sales (Prognoza sprzedaży)
sales targets
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(cele sprzedaży)
price rise
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(wzrost cen)
price range
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the range of prices at which similar products or services are sold (Przedział cenowy)
list price
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the price of something, suggested by the company that makes it (Cennik)
a manufacturing subsidiary
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company that is owned by a larger company that produce goods in large numbers (produkcyjny zależną)
a draft agenda
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a formal suggestion containing list of matters to be discussed at a meeting (projekt porządku obrad)
a phone conversation
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talk between two or more people using the telephone (rozmowy telefonicznej)
a network operator
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a person who helps to connect people on a phone system (operator sieci)
a oil refinery
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a refinery that produces oils (rafinerii ropy)
company executives
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executives that work for the company (kierownictwo firmy)
executive
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someone in a high position, especially in business, who makes decisions and puts them into action (wykonawczy)
a travel agency
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a company or shop that makes travel arrangements for people (Biuro podróży)
market research
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research into market (badania rynku)
rail transport
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transport by rail (transport kolejowy)
leisure activities
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activities for leisure (wypoczynek)
leisure
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the time when you are not working or doing other duties (wolny czas)
at (your) leisure
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when you want to and when you have time to (w wolnym czasie)
a web page
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a page on the Web (strona internetowa)
their Paris store
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their store in Paris (ich Paris sklep)
income distribution
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the way that income is shared or divided up in an economy or society (dystrybucja dochodu)
five
(Hotel pięciogwiazdkowy)
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star hotel
the decisions that people make to buy or not to buy a product, and the things that influence their decisions (zachowanie konsumentów puchasing)
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consumer puchasing behaviour
risk assessment
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the process of examining the risks involved in a planned activity (ocena ryzyka)
brand names
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the name given to a particular product by the company that makes it (nazwy marek)
sales policy
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a set of ideas or a plan of what to do in particular situations that has been agreed to officially by a group of people, a business organization, a government, or a political party (polityka sprzedaży)
needs analysis
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a study of the types of thinngs needed by an organization's employees (analiza potrzeb)
price list
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a list of prices for the goods or services offered by a company (cennik)
line management system
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(System magament linia)
production research centre
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(produkcja ośrodek badawczy)
travel insurance claim form
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(ubezpieczenie w podróży claim form)
Motorola's software development establishments
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(zakłady rozwoju oprogramowania Motoroli)
software development establishments
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ośrodki rozwoju oorogramowania
inspiring team leadership
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(inspirujące przywództwo zespół)
international business development directors
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(międzynarodowe dyrektorzy rozwoju biznesu)
extremely boring conference presentation
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(bardzo nudne prezentacji konferencyjnej)
increasingly volatile mobile phone market
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(coraz bardziej lotny rynek telefonów komórkowych)
really impressive advertising compaign
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(naprawdę imponująca reklama compaign)
new relations costumer department
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(nowe stosunki dział kostiumer)
highly competitive mobile phone market
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(wysoce konkurencyjny rynek telefonów komórkowych)
incredibly successful launch product
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(niezwykle udany produkt launch)
loyal costumer base
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(lojalna baza kostiumer)
extremely thorough sales report
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(bardzo dokładny raport sprzedaży)
absolutely brilliant global campaign
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(absolutnie genialna kampania globalna)
increasingly competitive marketing environment
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more and more (coraz bardziej konkurencyjnym środowisku marketingu)

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